Privacy Policy

California Center for Functional Medicine (“CCFM”, “we” or “us”) is committed to protecting your privacy. This Privacy Policy (“Policy”) describes how we collect, use, disclose and protect your Personal Information (as defined in Section 1). It applies to all Personal Information processed by us on any of our Services, as well as written, electronic, and oral communications, including text (SMS/MMS) messages. However, this Policy does not describe how we collect or use your Protected Health Information (as defined by the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”)), which is covered by our Notice of Privacy Practices (“Privacy Practices”). For clarity, our Privacy Practices, not this Policy, explain our privacy practices with respect to your Protected Health Information (“PHI”), including any PHI that may be included in appointment reminders or other care-related text messages.

Unless we define a term in this Policy, all capitalized terms used in this Policy have the meaning provided in our Private Practice Patient Agreement (“Patient Agreement”), which you can view here. Please make sure that you have carefully read and understand the Patient Agreement before you use our Services. By using our Services, you accept the Patient Agreement and accept our privacy practices described in this Policy. If you do not feel comfortable with any part of this Policy or our Patient Agreement, you must not use or access our Services.

We may modify this Policy from time to time. The date of change will be shown next to “Effective Date” at the top of this page. We encourage you to read this Policy periodically to ensure you have up-to-date knowledge of our privacy practices.

Whenever material changes to this Policy are made, we will provide you with notice before the modifications are effective by sending a message to the email address associated with your account. By continuing to access or use the Services after changes to this Policy become effective, you agree to be bound by the revised Policy. If any changes are unacceptable to you, you may stop using our Services at any time.

1. Personal Information We Collect

We collect Personal Information when you use our Services, create an account with us or submit Personal Information to us. “Personal Information” is any information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual, including, but not limited to, a first and last name, email address, a home, postal or other physical address, and phone number (including mobile phone number). The types of Personal Information that we may collect about you are:

1. Information You Provide to Us. We collect information you give us when you register with us for a CCFM account, when you use our Services, when you participate in surveys or promotional activities, when you opt in to receive text messages, or when you otherwise choose to submit your information to us.
   1. When you sign up for a CCFM account, we may collect your name, address, phone number, title, birth date, gender, credit card information, together with other information such as occupation, industry, and personal interests. We may also ask you about income or other financial information to determine if you qualify for a waiver of the Annual Membership Fee or other fees where applicable.
   2. When you use our Services, such as logging into your account or speaking with a CCFM membership advisor, we may collect your name, address, birth date, credit card information, etc., to verify your identity and provide Services to you.
   3. From time to time, we invite users to volunteer to participate in surveys or promotional activities. When a user participates, we request certain Personal Information such as name and email address. Depending on the nature of the survey or contest, we use this information to follow up with the participants, or, if applicable, to notify contest winners and award prizes.
   4. When you opt in to receive text messages from us (for example, by entering your mobile number on a website form, checking a consent box, texting a keyword to our number, or providing verbal or written consent to our staff), we collect your mobile phone number, your consent and opt-in details (such as the date, time and method of opt-in), and the types of messages you agreed to receive.
2. Communications from You. When you use our Services (for example, on our website), complete electronic forms, or contact us by online chat, email, phone or text message, we may automatically collect and store certain information about you and the activity you engaged in, for example: your name and contact information; information that you voluntarily provide to us; the nature of your communication; the purpose of the interaction; the content of text messages you send us and your replies (including STOP and HELP requests); and the action we took in response to your inquiry or request.
3. Information Related to Your Use of the Services. We may automatically collect information about your use of the Services (“Usage Data”), including information sent by your mobile devices. For example, we may collect:
   1. Device information, such as your hardware model, IP address (the Internet address of your computer), unique device identifiers, and other information such as your browser type and operating system.
   2. Website usage information regarding customer traffic patterns and website usage. This may include the web page that you were visiting before accessing our website or mobile application, and the pages or features of our website or mobile application you browsed, to inform us which parts of our website, app and Services you visit and how much time you spend there.
   3. Information about your preferences to make your use of the website more productive through the use of cookies.
   4. Message delivery information, such as whether a text message was delivered, the date and time it was sent, and your wireless carrier.
4. Information Sent by Your Mobile Devices. We collect certain information that your mobile devices send when you use our Services, such as a unique identifier, user settings and the operating system of your device, as well as information about your use of our Services on your mobile device.
5. Location Information. When you use our online Services, we may collect and store information about your general location by converting your IP address into a rough geo-location. We may also access your mobile device’s GPS coordinates or coarse location, but only if you have previously agreed that we can collect this information by allowing the sharing of your location information. If you do not want us to have your location information, you may disable the location sharing feature on your device or browser.
6. Information From Our Clients and Partners. We may receive your Personal Information from our business clients and partners in connection with one or more business purposes, including making our Services available to you.

2. Cookies and Other Tracking Technologies

1. Cookies. A “Cookie” is a small data file that certain websites write to your computer or smart device when you visit them. A Cookie can’t read data off your hard disk or read Cookie files created by other websites. We use session Cookies that are deleted when you leave our website and close your browser, and persistent Cookies that can remain even after you leave. A Cookie file can contain information such as a user ID that the website uses to track the pages you’ve visited. The Cookies that are configured by our website do not contain directly identifying information, such as your name, or sensitive information, such as your credit card number. We use Cookies to:
   1. ensure our Services function properly;
   2. provide a secure browsing experience during your use of our Services;
   3. collect passive information about your use of our Services;
   4. measure how you interact with our marketing campaigns;
   5. help us improve our Services; and
   6. remember your preferences for your convenience.
2. Types of Cookies on Our Services. We use the following types of Cookies on our Services:
   1. Strictly Necessary Cookies – These Cookies are essential because they enable you to use our Services. For example, strictly necessary Cookies allow you to access secure areas on our Services. Without these Cookies, Services cannot be provided. These Cookies do not gather information about you for marketing purposes. This category of Cookies is essential for our Services to work and they cannot be disabled.
   2. Functional Cookies – We use functional Cookies to remember your choices so we can tailor our Services to provide you with enhanced features and personalized content. For example, these Cookies can be used to remember your name and location. We do not use functional Cookies to target you with online marketing. While these Cookies can be disabled, this may result in less functionality during your use of our Services.
   3. Performance or Analytics Cookies – These Cookies collect passive information about how you use our Services, including webpages you visit and links you click. We use the information collected by such Cookies to improve and optimize our Services. We do not use these Cookies to target you with online marketing. You can disable these Cookies.
   4. Third-Party Cookies – These are Cookies that are provided by third-party service providers and belong in one of the Cookie categories described above. These third-party providers process your Personal Information on our behalf pursuant to our instructions and obligations consistent with this Policy.
3. How to Manage Cookies. Depending on whether you would like to manage first-party or third-party Cookies, you will need to take the following steps:
   1. First-Party Cookies – If you prefer not to receive Cookies while browsing our website, you can set your browser to warn you before accepting Cookies and refuse the Cookie when your browser alerts you to its presence. You can also refuse all Cookies by changing the settings in your browser. You do not need to have Cookies turned on to use and navigate through many parts of our website, although if you block or disable the Cookie functions, you may not be able to access all portions or features of the website and the Services. Please follow instructions provided by your browser (usually located within the “Help”, “Tools” or “Edit” settings) to disable first-party Cookies. You can find more information about how to change your browser cookie settings here.
   2. Third-Party Cookies – Some third-party service providers that we engage (including third-party advertisers) may also place their own Cookies on your device. Note that this Policy covers only our use of Cookies and does not include use of Cookies by such third parties. Modern browsers also allow you to block third-party Cookies; please see the section above to learn how to do that.
4. Web Beacons. Web Beacons, also known as web bugs, pixel tags or clear GIFs, are tiny graphics with a unique identifier that may be included on our website to deliver or communicate with Cookies, in order to track and measure the performance of our website and Services, monitor how many web visitors we have, and monitor the effectiveness of our advertising. Unlike Cookies, which are stored on the user’s device, Web Beacons are typically embedded invisibly on web pages (or in an email).
5. Analytics Technologies. Users of our Services who have JavaScript enabled are tracked using analytics technologies, including Google Analytics and Mixpanel. Unless the analytics feature is blocked, it collects the following types of information from the user: type of user agent (web browser) used, software manufacturer and version number; type of operating system; network location and IP address; country, city, state, region, county, or any other geographic data; hostname; bandwidth (internet connection speed); time of visit; pages visited; time spent on each page of the website; referring site statistics; the website (URL) the user came through in order to arrive at our website; and search engine query used (for example, typing a phrase into a search engine and clicking on a link from that search engine). The data collected by the analytics technology is primarily used to optimize the Service experience for our users. We also use this data for our own business purposes, for example, to analyze how many users we have, where visitors come from, and how they interact with us.
6. Internet-Based Advertising. We use information collected about a user’s use of our Services to arrange for advertisements about our Services to be served to the user on third-party websites. To do so, our advertising service providers place or recognize a unique Cookie on the user’s browser and use other techniques, such as pixel tags. Please visit the Network Advertising Initiative for more information about this practice and to learn about your choices. Users may opt out of receiving interest-based advertising. The opt-out may be provided through specific opt-out Cookies. Please visit Your Ad Choices and the Network Advertising Initiative to learn more. We do not use your mobile phone number or SMS opt-in information for interest-based advertising.
7. Mobile Applications. Depending on your permissions, we may receive your Personal Information from your internet service and mobile device providers. Users of mobile devices who do not want to receive interest-based advertising may opt out in several ways. Learn more about your choices for mobile devices by visiting Your Ad Choices. To end all targeting on a mobile device immediately, turn on “Limit Ad Tracking” in the device settings. To limit ad tracking on an Apple device, please see here. To limit ad tracking on an Android device, please see here.
8. Social Media. Depending on your permissions, we may receive your Personal Information from your social media accounts. You can edit or remove Personal Information usage permissions by using privacy settings on your social media account. Click below for instructions on how to change or remove third-party access on each platform:
   1. Twitter
   2. Facebook
   3. LinkedIn

3. How We Use Your Personal Information

We will only use your Personal Information as described in this Policy or otherwise through your informed consent.

1. To Provide Our Services to You. We will use your Personal Information to provide information or perform Services that you request. We may use general location information to improve and personalize our Services to you, such as providing location-relevant information and Services to you. If the applicable information is to be provided or Service is to be performed by a third party, then we will disclose the applicable information to the third party providing the information or performing the applicable Services. Your Personal Information may be available or provided to third-party service providers who are contractually obligated to protect your Personal Information as disclosed in this Policy. In the preceding twelve (12) months, we have not sold any Personal Information to any third party.
2. To Communicate With You by Text Message. If you have opted in, we use your mobile phone number to send you the text messages you agreed to receive, such as appointment reminders and confirmations, scheduling and rescheduling notices, account and billing notifications, responses to your inquiries, care-team and customer service messages, and, if you separately agreed, promotional messages about our programs, workshops, classes and Services. See Section 4 for more about our text messaging program.
3. For Operations and Administration of Our Business. We will use your Personal Information for the purposes of furthering our business, including creating, operating, delivering, maintaining, and improving our content, products, and Services. We may monitor how our users use our Services including, without limitation, time spent using our Services, pages visited and content viewed. Aggregated forms of this data may also be used for research and development purposes in order to offer new features, functionalities, products and services.
4. For Business Analytics Purposes. We analyze, and may engage third parties to analyze, your Personal Information and Usage Data to determine the usefulness of our website, mobile app, and other elements of the Services. Analytics help us determine how effective our navigational structure is in helping users reach the information they seek, complete the tasks they wish to complete, etc., and to tailor features and functionalities to our users’ needs and preferences.
5. For Marketing Purposes. Marketing lets us grow our community and update you about new products and services. We process your contact information or information about your interactions with our Services to: send you marketing communications and keep you updated about our products and Services; provide you with informational content; and deliver targeted marketing materials to you. We may periodically send you free newsletters, emails and, where you have given your prior express written consent, text messages that promote our Services that we believe may be of interest to you. When you receive such promotional communications from us, you will have the opportunity to “opt out” (through your account, by following the unsubscribe instructions provided in the email you receive, or by replying STOP to any text message). We do need to send you certain administrative and transactional communications regarding the Services, and you will not be able to opt out of those communications by email – e.g., communications regarding updates to our Terms of Service, this Policy, or information about billing and renewals, among others. You may always opt out of receiving text messages of any kind as described in Section 4.
6. To Provide Customer Support. We collect information that you provide to us when you contact us, such as with questions, concerns, feedback, disputes or issues, so we can address your needs and support your use and enjoyment of the Services.
7. For Account and Network Security Purposes. We care about keeping your Personal Information secure and safe while using our Services. Keeping you safe requires us to process your Personal Information, such as your device information, log-in information, activity information and other relevant information, to proactively manage privacy and security risks. We use such information to combat spam, malware, malicious activities or security risks; improve and enforce our security measures; and monitor and verify your identity so that unauthorized users do not gain access to your information.
8. For Legal and Regulatory Compliance Purposes. Our Services are subject to certain laws and regulations which may require us to process your Personal Information. For example, we may process your Personal Information to comply with privacy laws, employment laws, and laws governing text messaging (such as the Telephone Consumer Protection Act), including keeping records of your consent and opt-out requests, or as necessary to manage risk as required under applicable law.
9. To Enforce Compliance with Our Terms and Agreements or Policies. When you access or use our Services, you are bound by our Membership Terms and this Policy. To ensure you comply with them, we process your Personal Information to actively monitor, investigate, prevent and mitigate any alleged or actual prohibited, illicit or illegal activities on our Services. We also process your Personal Information to investigate, prevent or mitigate violations of our terms, agreements or policies.

4. Text Messaging (SMS) Communications

CCFM offers a text messaging program so we can communicate with patients and prospective patients by SMS/MMS. This section explains how that program works and how we handle your mobile information.

1. Consent. We will only send you text messages if you have given us your consent, for example by providing your mobile number and checking a consent box on a website or intake form, texting a keyword to our number, or giving consent to our staff. Consent to receive text messages is not a condition of purchasing any goods or Services, or of receiving care from CCFM.
2. Types of Messages. Depending on what you agreed to, messages may include appointment reminders and confirmations, scheduling and rescheduling notices, account and billing notifications, replies to your questions, care-team and customer service messages, and, only if you separately opted in, promotional messages about our programs, workshops, classes and Services.
3. Message Frequency. Message frequency varies based on your appointments, account activity and the types of messages you opted in to receive.
4. Costs. Message and data rates may apply. Please contact your wireless carrier for details about your plan. CCFM does not charge you for text messages.
5. How to Opt Out. You can stop receiving text messages at any time by replying STOP to any message from us. You may also reply END, CANCEL, UNSUBSCRIBE or QUIT. After you opt out, you will receive one final message confirming your request, and you will not receive further text messages unless you opt in again. You can opt back in at any time by replying START. Opting out of text messages does not affect other communications, such as email or phone calls.
6. Help. For help, call us at (510) 849-6500, or email operations@ccfmed.com.
7. Carriers. Wireless carriers are not liable for delayed or undelivered messages.
8. Health Information in Text Messages. Text messages are not a secure form of communication. We try to limit the health information included in text messages, and any PHI sent or received by text is handled in accordance with our Notice of Privacy Practices. Please do not use text messaging for medical emergencies; call 911 instead.
9. No Sharing of Mobile Information. We do not sell, rent, or share your mobile phone number or SMS opt-in data and consent with third parties or affiliates for their marketing or promotional purposes. Mobile information may be shared only with service providers that help us deliver our text messaging program (such as our messaging platform and wireless carriers), solely to provide that service on our behalf. All other sharing categories described in this Policy exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
10. Program Terms. Additional terms for our text messaging program may be provided at the time you opt in. [Optional: link to SMS Terms of Service.]

5. Information Sharing and Disclosure

Your Personal Information is not shared with third parties without your permission, except as described below. None of the sharing described in this section applies to your mobile phone number or SMS opt-in data and consent, which we never share with third parties or affiliates for marketing or promotional purposes (see Section 4).

1. Information Shared with Our Employees and Service Providers. We may engage employees and third-party service providers to work with us to administer and provide the Services or to promote our Services. These employees and third-party service providers have access to your Personal Information only for the purpose of performing services on our behalf and are expressly obligated not to disclose or use your Personal Information for any other purpose.
2. Information Shared with Our Business Clients. We may share your Personal Information with our business clients for Services provision and business operations purposes. We are a service provider to our business clients who purchase our Services for their employees and dependents. We may share your Personal Information with our business clients for the purposes of performing Services for these clients in accordance with our contractual obligations, including to make our Services available to you and your dependents.
3. Information Disclosed in Connection with Business Transactions. If we are acquired by a third party as a result of a transaction such as a merger, acquisition or asset sale, or if our assets are acquired by a third party in the event we go out of business or enter bankruptcy, some or all of our assets, including your Personal Information, may be disclosed or transferred to a third-party acquirer in connection with the transaction. Other than to the extent ordered by a bankruptcy or other court, the use and disclosure of all transferred user information will be subject to this Policy. Any information you submit or that is collected after a transfer, however, will be subject to a new privacy policy adopted by the successor entity.
4. Information Disclosed for Our Protection and the Protection of Others. We cooperate with government and law enforcement officials to enforce and comply with the law. We may disclose Personal Information about you to government or law enforcement officials as we, in our sole discretion, believe necessary or appropriate: (i) to enforce our Membership Terms; (ii) to respond to claims and legal process (including subpoenas); (iii) to protect the property, rights and safety of a third party, our users, or the public in general; (iv) to protect our property, rights and safety; (v) to stop any activity that we consider fraudulent, illegal, unethical or legally actionable; and (vi) as required by applicable local, state or federal laws.

6. Data Security

We safeguard the security of the information you provide to us with physical, electronic, and administrative procedures. For certain features of our Services we use industry-standard SSL encryption to enhance the security of data transmissions. Your account information is password-protected for your privacy and security. While we strive to protect your Personal Information, we cannot guarantee the security of the Internet or of text messaging networks, and cannot ensure the security of Personal Information that is transmitted through the Internet or by text message. Please recognize that protecting your Personal Information is also your responsibility. We urge you to take every precaution to protect your Personal Information when you are on the Internet, or when you communicate with us and with others through the Internet or by text. Change your passwords often, use a combination of letters and numbers, and make sure you use a secure browser. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of your account might have been compromised), or if you suspect someone else is using your account, please let us know immediately by contacting us as indicated in the “Contact Us” section. If your credit information, username, or password is lost, stolen, or used without permission, please promptly notify us and we will assist you in updating your account details. Some portions of the Services (for example, our presence on social media) allow users to submit comments, reviews, ratings and other information that may be displayed on the Services and viewed by others. We recommend that you do not post on or through the Services any information that you do not want to make available to other users or the public generally. You assume all responsibility for any loss of privacy or other harm resulting from information you post publicly.

7. Responding to Do Not Track Signals

We do not currently respond to web browser “do not track” signals or other mechanisms that may allow you to opt out of the collection of Personal Information across networks of websites and online services, as there is no standard for how online services should respond to such signals. As standards develop, we may develop policies for responding to do-not-track signals that we will describe in this Policy.

8. Children and Privacy

We are committed to protecting the privacy of children in connection with the use of our Services. This section explains our online information collection, disclosure, and parental consent practices with respect to information collected from children under the age of thirteen (13) (“Child” or “Children”) in accordance with the U.S. Children’s Online Privacy Protection Act (“COPPA”). Our Services include online Services that may be used to facilitate health care for a Child. A parent or guardian can create a CCFM account on behalf of a dependent Child and attest that they have legal authority to do so. Children under the age of eighteen (18) are not eligible to register directly for an account or to opt in to our text messaging program; text messages about a Child’s care are sent to the parent or guardian’s mobile number. If your Child directly uses their CCFM account, either with or without your permission, we may collect information directly from the Child. If you prefer for your Child to not directly interact with CCFM online, please do not provide account credentials to your Child. Please note certain state patient privacy laws may permit a Child to directly obtain certain types of health care services independent of their parent or guardian.

1. Registration. Children cannot directly register for our Services. During the user registration process, the parent or guardian can create a Child’s account by providing certain information about the Child, including name, birth date, address, email and password.
2. Consent. During account registration for a Child, parents or guardians are asked to review and consent to our COPPA Parental Consent form. If a parent or guardian chooses not to consent to the collection and use of their Child’s information, they may not create an online account for the Child. At any time, a parent or guardian may revoke their consent for us to further collect Personal Information from their Child online by contacting operations@ccfmed.com. Once consent is revoked, a Child may not use any Services online. Section 1 of this Policy contains details about the information we collect, which extend to information we collect about Children. The information we collect will be used for the purposes described in Section 3 of this Policy.
3. Instant Message Chat and Text Messages. We will not knowingly communicate with a Child through the instant message chat functionality on our website or by text message. If a Child contacts us via instant message or text and discloses their age, we will discontinue the communication immediately. We may disclose the information in accordance with Section 5. No Personal Information about a Child will be made available to the public or sold. We may share information with our service providers, if necessary, for them to perform business, professional, or technology services for us, always in accordance with all applicable laws including HIPAA. In addition to your right to revoke your consent for the collection of your Child’s Personal Information, you may request to review the Personal Information we have collected from your Child as well as request that we delete Personal Information we have collected from your Child. Please submit your request or any questions to operations@ccfmed.com.

9. Links to Third-Party Sites

Our Services may contain links to other sites that are owned or operated by third parties. We are not responsible for the content, privacy or security practices of any third parties. To protect your Personal Information, we encourage you to learn about the privacy policies of those third parties.

10. Our Social Media Usage

CCFM has accounts on social media platforms through which we may post information or conduct promotional activities. If you use social media to follow us or interact with us, we may collect Personal Information you choose to share with us. Please understand that your use of social media services may result in the collection or sharing of Personal Information about you by those social media services. We have no control over, and decline all responsibility for, the use of your personal data by these third parties. Your use of social media, including your interactions with us on social media, is at your discretion. We encourage you to review the privacy policies and settings on the social media services with which you interact to make sure you understand how your information may be collected, used, and shared by those social media services.

11. International Transfer

Your Personal Information is stored on controlled servers with limited access and may be stored and processed in the United States or another country where our service providers are located. We offer our Services to individuals located in the United States, and we do not advertise our Services outside the United States. If you are located outside the United States and choose to provide your Personal Information to us, please note that we may transfer your Personal Information to the United States or another country where our service providers are located, and such countries may not provide the same data protection. Those who choose to access and use the Services from outside the United States do so on their own initiative, at their own risk, with this understanding.

12. Amendments

We may amend this Policy from time to time and revise the language of the Policy to reflect such changes. If we make a significant or material change in the way we use your Personal Information, the change will be posted thirty (30) days prior to taking effect and registered users will be notified via email.

13. Notice to California Residents

If you are a California resident, additional California privacy laws may apply and are included in our California Privacy Notice supplement below. If you are a California resident, you should read our California Privacy Notice supplement.

14. Contact Us

If you have questions or concerns about our collection, use, or disclosure of your Personal Information, including our text messaging program, please email us at operations@ccfmed.com, call us at (510) 849-6500, or write to us at: California Center for Functional Medicine, 264 Arlington Avenue, Kensington, CA 94707.

California Privacy Notice

1. For California Residents. Pursuant to the California Consumer Privacy Act of 2018 (“CCPA”) and other California privacy laws (together, “California Law(s)”), California residents have the following rights (“Rights”) listed below. Your Right to Know and Right to Deletion are not absolute and are subject to certain exceptions. For instance, we cannot disclose specific pieces of Personal Information if the disclosure would create a substantial, articulable, and unreasonable risk to the security of the Personal Information, your account with us or the security of the business’s systems or networks.
   1. Right to Know. You have the right to know the Personal Information we collect, use, disclose, and sell about you. You have the right to request in writing from us a copy of the categories of Personal Information we have collected about you, the categories of sources from which we collected that Personal Information, why we collected that Personal Information, the categories of third parties with whom we shared your Personal Information, the categories of Personal Information that we disclosed about you for a business purpose, and the specific pieces of Personal Information we have collected about you. Please note that we are only required to respond twice per calendar year to your Rights to Know.
   2. Right to Deletion. You have the right to request that we delete any Personal Information we have collected from you or maintain about you. However, we are not required to comply with such requests if it is necessary for us or our partners to maintain the Personal Information in order to:
      1. complete the transaction for which the Personal Information was collected; detect security incidents; or protect against malicious, deceptive, fraudulent, or illegal activity;
      2. debug to identify and repair errors that impair existing intended functionality; exercise free speech, ensure the right of another consumer to exercise his or her right of free speech, or exercise another right provided for by law;
      3. comply with the California Electronic Communications Privacy Act;
      4. engage in public or peer-reviewed scientific, historical, or statistical research in the public interest;
      5. comply with a legal obligation (including keeping records of text message consent and opt-out requests); or
      6. use Personal Information internally in a lawful manner that is compatible with the context in which a California resident provided the Personal Information and is reasonably aligned with the expectations of the resident based on the resident’s relationship with the business.
   3. Right to Opt-Out of the Sale of Your Personal Information. If a business sells your Personal Information, you have the right to opt out of having your Personal Information sold. We do not sell any of your Personal Information, including your mobile phone number or SMS opt-in data.
   4. Right to Non-Discrimination. We will not discriminate against those who exercise their Rights. Specifically, if you exercise your Rights, we will not deny you goods or Services, charge you different prices or rates for goods or Services, or provide you a different level or quality of goods or Services.
2. Asserting Your Rights. You may exercise your right to know or your right to deletion by submitting your request to operations@ccfmed.com. Alternatively, you can contact us with your request at (510) 849-6500. We may ask you for certain information or require email verification to verify your identity. If we cannot verify your identity from the initial information you provide, we may request additional information from you, which will only be used for the purposes of verifying your identity and for security or fraud-prevention purposes. In some instances, we may ask you to submit a signed declaration under penalty of perjury that you are the consumer whose Personal Information is the subject of the request. We will delete any new Personal Information collected for the purposes of verification as soon as practical after processing your request, subject to legal retention requirements. You may designate an authorized agent to make a request to know or a request to delete. We will respond to your authorized agent’s request if they submit proof that they are registered with the California Secretary of State to be able to act on your behalf or submit evidence you have provided them with power of attorney pursuant to Probate Code sections 4000 to 4465. We may deny requests from authorized agents who do not submit proof that they have been authorized by you to act on your behalf.
3. Summary. Below is a summary of the Personal Information we collected as a business in the preceding twelve (12) months, the reason we collect it, where we obtain it, and the third parties with whom we share it. Section references relate to the sections of this Policy above.

If you have questions or concerns about our collection, use, or disclosure of your Personal Information, please email us at operations@ccfmed.com or write to us at: California Center for Functional Medicine, 264 Arlington Avenue, Kensington, CA 94707.